Winter fundraising ideas

December is by far the most popular month for donations, with the last week of the year bringing in a staggering 46% of online year-end revenue—nearly eight times more than on Giving Tuesday. With so much generosity at this time of year, it’s worth investing heavily in your winter fundraising event ideas.

With so many holidays in the winter season, it’s no surprise that holiday-themed fundraisers continue to be among the most popular. To make the most of the seasonal joy, plan a cookie decorating contest, bake sale, festive market, or holiday card campaign.

If you have a year-end fundraising target to hit, a winter gala or silent auction is a great opportunity to attract corporate sponsors, generous donations, and high ticket sales. Themed walk-a-thons or ski-a-thons are also effective ways for community members to raise money from their friends and family using peer-to-peer fundraising.

Sometimes you just want to organize a simple yet fun way to enjoy the holiday season and raise funds for your cause. Sell DIY gingerbread house kits at a holiday fair, sing carols under the city Christmas tree, or host a pop-up snowman contest for a fun and easy winter fundraiser event idea.