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Online fundraising ideas

Virtual fundraisers are a powerful way to involve more supporters with your cause—anyone around the world can join and donate!

The possibilities are endless, but we’ve assembled a list of our favorite online fundraising ideas—including virtual happy hours, livestream telethons, and book clubs—to help get your digital party started.

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Virtual food/wine tasting


Partner with local eateries and provide tasting kits for participants to enjoy at home for a small fee. Then, host a livestream tasting experience.
Cost:
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Impact:
2
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https://givebutter.com/fundraising-idea/virtual-food-wine-tasting
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Gift basket showdown

Using peer-to-peer fundraising, participants compete to raise the most money for your campaign. The winner gets the first pick from a selection of gift baskets.  
Cost:
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Impact:
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https://givebutter.com/fundraising-idea/gift-basket-showdown
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Virtual bike-a-thon


Set a distance and have your bikers pay a registration fee to join in. Then, foster some friendly competition by encouraging supporters to start or join a team, raise funds, and set off wherever they are.
Cost:
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Effort:
2
Impact:
3
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https://givebutter.com/fundraising-idea/virtual-bike-a-thon
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Peer-to-peer
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Home exercise classes


Invite local fitness instructors and coaches to donate their skills and invite community members to join you for at-home exercise classes in exchange for a donation.

Manage everything in one place by broadcasting your classes with a livestream right on your event registration page.
Cost:
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Impact:
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https://givebutter.com/fundraising-idea/home-exercise-classes
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Virtual book club


Host a virtual book club and charge a small registration fee or ask for donations to join. Hold regular discussions via Zoom or another video conferencing platform to keep the community engaged.

Set up recurring donations as a simple way to collect membership fees for ongoing gatherings.
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https://givebutter.com/fundraising-idea/virtual-book-club
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Student art auction


Auction off student art projects online, in person, or both! Add photos and descriptions of each masterpiece using auction software for easy bidding and sharing.
Cost:
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Impact:
2
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https://givebutter.com/fundraising-idea/student-art-auction
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Bingo night


Sell bingo cards and offer exciting prizes to keep everyone engaged all night long—either virtually or in person!

In the lead-up to your fundraising event, entice attendees with campaign updates featuring teasers of some of the prizes at stake to build anticipation.
Cost:
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Effort:
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Impact:
2
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https://givebutter.com/fundraising-idea/bingo-night
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Lip sync competition


Invite community members to sign up and submit their songs for an unforgettable lip-sync battle. Recruit a volunteer panel of judges to select the winners—and don’t forget prizes for the winners!

Sell tickets for this fundraising event online, streamline check-in, and accept extra donations with the same easy platform.
Cost:
1
Effort:
2
Impact:
2
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https://givebutter.com/fundraising-idea/lip-sync-competition
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TikTok dance-off


Challenge participants to create a dance and post their video to social media. Each person must tag someone and donate once they’ve completed the challenge.

For easy and simple sharing, create a custom fundraising page that’s optimized for mobile!
Cost:
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Effort:
2
Impact:
2
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https://givebutter.com/fundraising-idea/tiktok-dance-off
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Peer-to-peer
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Peer-to-peer fundraising


Multiply your reach with a peer-to-peer fundraising campaign in which individuals reach out to their own networks of family, friends, and coworkers to solicit donations for your cause.

Create teams to add some fun competition into the mix—and bring in more donations!
Cost:
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Effort:
2
Impact:
3
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https://givebutter.com/fundraising-idea/peer-to-peer-fundraising
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Peer-to-peer

Special series


Create programming for a special series of sermons designed to help raise money for your current fundraising project.

Tie sermons directly to your goal and reach more supporters by livestreaming right from your fundraising page. Anyone can tune into the stream, make a donation, and learn about your campaign all in one place.
Cost:
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Effort:
2
Impact:
2
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https://givebutter.com/fundraising-idea/special-series
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24-hour marathon


Host a 24-hour livestream fundraiser for a high-energy day of fun and fundraising.

Great livestream activity ideas include a poetry slam, gaming tournament, or virtual concert.
Cost:
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Effort:
3
Impact:
3
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https://givebutter.com/fundraising-idea/24-hour-marathon
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Peer-to-peer

One for one pledge


Whether you’re offering branded merch, boxed lunches, or other appealing products, incentivize even more donations for your cause by pledging to give away one “reward” item for each one purchased. (For example, for every pair of cozy socks sold, you’ll donate a pair to a local shelter.)

Showcase this cycle of generosity on your donation forms using custom labels and donation amounts to make it clear you’ll be making an in-kind donation for every monetary donation received.
Cost:
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Impact:
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https://givebutter.com/fundraising-idea/one-for-one-pledge
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Festive volunteers

Rally volunteers to act as festive little helpers to put up holiday decorations for others in your community in exchange for donations.

Set up a donation form and use custom labels to create fun options, like a $50 donation = putting up your roof lights. 
Cost:
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Effort:
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Impact:
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https://givebutter.com/fundraising-idea/festive-volunteers
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Engraved bricks


Allow supporters to “buy” a brick for your next construction project that will have their name or dedication engraved on it for all to see.

Use custom fields on your donation form to capture essential details for donors’ bricks—and be sure to set a word count limit so they don’t go over!
Cost:
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Effort:
1
Impact:
3
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https://givebutter.com/fundraising-idea/engraved-bricks
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Expert lecture series

Recruit local experts, professors, speakers, and community leaders to donate their time and expertise for a series of talks on a certain theme. 

Sell tickets to in-person attendees and offer a livestreaming option to increase donations and reach interested supporters from anywhere. 
Cost:
1
Effort:
2
Impact:
2
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https://givebutter.com/fundraising-idea/expert-lecture-series
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Postcard drive


Handwritten messages can make a huge impact on your fundraising by helping donors feel seen and appreciated. During your next campaign, have volunteers write and mail postcards to your contacts asking for support. 

Add a modern twist by including a short URL that links directly to your fundraising page. 
Cost:
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Effort:
1
Impact:
3
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https://givebutter.com/fundraising-idea/postcard-drive
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Donation matching


Build relationships with local businesses and major donors that can offer matching donations to feature during your next campaign.

Matching gifts create an enormous incentive for supporters who understand that they can automatically double (or even triple or quadruple!) their impact for your cause.



Cost:
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Impact:
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https://givebutter.com/fundraising-idea/donation-matching
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Naming rights


Offer supporters the chance to name a bench, tree, sculpture, or pathway in recognition of their gift.

Create custom labels on your donation form for different naming tiers (e.g., $100 = named brick in a sidewalk).
Cost:
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Effort:
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Impact:
2
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https://givebutter.com/fundraising-idea/naming-rights
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Text-to-donate


With text-to-donate, raising funds is as easy as sending a text. Display your shortcode at fundraising events, share it on social media, or add it to signs so your supporters give using their mobile devices right on the spot—no matter where they are.

See for yourself how easy it is! Text “DEMO” to 53-555.
Cost:
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Effort:
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Impact:
3
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https://givebutter.com/fundraising-idea/text-to-donate
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Guest speaker event


Host a webinar or TED-style talk with an interesting topic and a captivating guest speaker sourced from your network.

Raise funds for your livestream by selling tickets and include upgrades like signed copies of books to bring in even more donations.
Cost:
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Effort:
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Impact:
2
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https://givebutter.com/fundraising-idea/guest-speaker-event
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Virtual gala


Showcase live or pre-recorded presentations and guest speakers, host an auction, and solicit donations—all livestreamed from your event registration page.
Cost:
1
Effort:
3
Impact:
3
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https://givebutter.com/fundraising-idea/virtual-gala
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Telethon


Livestream an engaging program from your fundraising page with information, entertainment, and impact stories to inspire viewers to donate. Task volunteers with accepting gifts over the phone and replying to comments and gifts on your supporter feed. Don’t forget to display a live thermometer so everyone can watch donations come in in real time!
Cost:
1
Effort:
3
Impact:
3
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https://givebutter.com/fundraising-idea/telethon
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Peer-to-peer
Pages & forms

Online bake sale

Sell homemade or donated treats through a donation form, event page, or buy-now auction, and organize volunteers to make deliveries after purchase! For some additional funds, allow recipients to make a donation alongside their purchase. 
Cost:
1
Effort:
2
Impact:
1
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https://givebutter.com/fundraising-idea/virtual-bake-sale
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Auctions
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Virtual scavenger hunt


For this totally remote fundraising event, charge a registration fee and ask participants to use their computer or mobile device to complete various challenges. Share instructions and updates and announce winners from a livestream hosted right on your event page.
Cost:
1
Effort:
2
Impact:
2
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https://givebutter.com/fundraising-idea/virtual-scavenger-hunt
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Dive into our list of best fundraising ideas in the meantime 

Frequently asked questions

A virtual (or online) fundraiser is a campaign or event created to raise money for a good cause through a website or online platform. While nonprofit organizations have been using this fundraising strategy for quite some time, it became even more popular during the pandemic, when in-person events weren’t possible.

Unlike in-person fundraising opportunities, virtual fundraisers allow people to participate from anywhere using a computer, phone, or other mobile device. It's like bringing the fundraising party to your living room! You can host a virtual event to connect with others and encourage supporters to invest in your mission—all without leaving home.

You can raise funds online through donation pages, peer-to-peer fundraising, or crowdfunding campaigns, as well as virtual events like livestream concerts, talent shows, or auctions.

Some of the best digital fundraising ideas leverage social media platforms (e.g., Facebook Live, social media takeovers), email campaigns, and text-to-donate tools to collect donations. Online merchandise sales can also help boost your fundraising efforts.

The top fundraising sites include trusted platforms like Givebutter, GoFundMe, Fundly, Kickstarter, and Donorbox. Each offers different features, fees, and support, so it's important to choose the one that aligns best with your fundraising goals and needs.

Birthday fundraisers and peer-to-peer campaigns work great for small teams or solo organizers. Just set up a simple fundraising page and share it with friends and family—they already want to support you! These fundraisers are easy to launch, require minimal coordination, and maximize your personal network's power to spread the word.

Yes! With the right internet fundraising ideas, you can raise as much as—or even more than—in-person events. Virtual fundraisers often provide benefits like broader reach, lower costs, and more convenience. Success depends on choosing fundraisers that translate well to an online setting (e.g., virtual galas, auctions, telethons) rather than those that lose appeal virtually—a virtual car wash might not be a big draw.

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