Social media

WhatsApp fundraising integration

Raise more through WhatsApp with Givebutter—share campaigns, collect secure donations, and grow your community.

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Engaging donors means meeting them where they are, and for much of the world, that place is WhatsApp, with 2.95 billion monthly active users.

Like other social media platforms for nonprofits, WhatsApp is a powerful tool for fundraising and community engagement. And now, nonprofit organizations can use Givebutter’s integration with WhatsApp to bring in donations through free, mobile-optimized social campaign pages, easy social sharing, and more.

How does WhatsApp for nonprofits work?

While WhatsApp doesn’t offer built-in fundraising features, nonprofits can use the instant messaging app—paired with Givebutter—as a powerful content-sharing tool to drive donations.

With Givebutter + WhatsApp, nonprofits can access:

One-click sharing 📢 Spread the word across WhatsApp groups, broadcast lists, individual conversations, and even profile status updates—right from your Givebutter campaign or event page with just one click.
Trackable links 📈 Monitor your WhatsApp crowdfunding initiatives with trackable URLs for personalized peer-to-peer fundraising pages.
Automation ✅ Tap into Givebutter’s full suite of integrations and connect with 1,000+ apps through Zapier to streamline your WhatsApp fundraising.

How to launch WhatsApp fundraising with Givebutter

1. Sign up for free 📱

If you haven’t already, download WhatsApp on your phone or another device. Then, sign up for a free Givebutter account in 5 minutes or less →

2. Choose a campaign 🎨

Customize your fundraising page, donation form, or event with Givebutter’s user-friendly tools.

3. Share on WhatsApp 🥳

When you’re ready to go live, share your fundraiser in WhatsApp messages with one click directly from your campaign page—and encourage supporters to do the same!

⭐ Read the full help center article →

WhatsApp fundraising best practices

If your nonprofit is looking to leverage WhatsApp to amplify your impact, but you don't know where to start, use these best practices to hit the ground running.

Keep your message short and sweet 💬 Long, text-heavy messages can cause supporters to scroll right past your ask. Keep your copy concise and direct, with clear calls to action and clickable links.
Use the right link 🔗 When sending your event or fundraising page through WhatsApp, link directly to the page—fewer clicks leads to less friction.
Be clear about the process 🤝 Many supporters worry about scams or phishing on WhatsApp. To ease concerns, be clear about what link you’re sending, why, and what supporters can expect.
Let Givebutter handle donations 🧈 WhatsApp is primarily a communication tool—a powerful messaging app for mobilizing supporters and connecting with community members. With Givebutter, nonprofits can keep these WhatsApp conversations flowing while offering donors a safe, secure, and trustworthy way to give outside the platform.

Make fundraising on WhatsApp better with Givebutter

With the Givebutter WhatsApp integration, nonprofits can collect donations safely and securely—and engage supporters like never before.

Sign up and start using Givebutter’s free WhatsApp integration today →

FAQs about how to create a fundraiser on WhatsApp

How to create a WhatsApp group for fundraising?

To start fundraising through WhatsApp groups, tap the New Group option from your chats screen. Once created, add any contacts you’d like—whether they’re donors, volunteers, or both! Then, name the group (e.g., “Gold Tier Donors”) and add a photo (like your nonprofit’s logo). Then tap Create.

When creating your groups, be sure to set some communication rules and designate one or two administrators. That way, the channel is as impactful as possible.

How do I share a fundraiser link on WhatsApp?

To share a fundraiser link on WhatsApp, click the Share button on your Givebutter event, donation page, or fundraising page, then select the WhatsApp icon. Add a short message explaining what the fundraiser is and why it matters, and hit Send to spread the word!

What’s a sample WhatsApp fundraising message?

Hi [Name]! As you know, our organization is focused on [mission details]. This [week/month/year], we’re launching [Campaign Name] in order to amplify our mission and achieve [specific impact].

Can we count on you to help us reach our goal? 👉 [Givebutter link]

What’s most helpful about Givebutter is how easy it is to use and customize for different fundraising needs. It makes giving simple for donors and provides us with built-in tools for communication, tracking, and sharing updates. The biggest upsides are its flexibility, transparency, and the fact that it helps engage supporters in more interactive ways than traditional donation platforms.